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By Benjamin Stein
On 04, Jan 2015 | No Comments | In Broadcast Digital | By Benjamin Stein
GE CSX Music Video
The Barbarian Group and GE collaborated with Reuben Wu of rock band Ladytron to produce “Over 20,000 Containers, 2,000 Routes”. The video artistically demonstrates the complexity involved in the tightly-orchestrated intermodal process that is required to move goods across the country. The audio includes organic terminal sounds (captured by Wu onsite) and original instrumentation with cinematic views of key moments in the intermodal process.
Client: GE
Agency: The Barbarian Group
Role: Executive Producer
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